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Seed to Harvest
🎙️ Seed to Harvest | Stories from Technical Storytellers
Welcome to Seed to Harvest, the podcast by Behind Genius Ventures.
We talk to early-stage founders, operators, and investors—people building with code and conviction. Each episode is a chapter in their story: from the messy beginnings to the quiet pivots, from planting ideas to growing companies that matter.
Expect:
🌱 Honest conversations on the earliest chapters of company-building
🧠 Tactical insights from technical minds with narrative soul
✨ Reflections on resilience, rituals, and reinventing what’s possible
This podcast is for the builders who think in frameworks and metaphors. The ones who whiteboard in wild places. The ones writing their own mythologies—one commit, pitch, or poem at a time.
From spark to story.
From seed to harvest. 🌾
Seed to Harvest
stitching a sustainable future: Missy Oei on fast fashion and venture capital | Ep 88
In today's episode, Missy Oei, winner of the BGV winter break college essay contest and senior at the University of Dayton studying entrepreneurship & marketing, shares her journey from realizing the significant impact of fast fashion on her generation to aspiring to break into venture capital with a focus on impact investing. Missy’s winning essay dives into the environmental ramifications of fast fashion, a topic borne out of her personal transition from a lover of shopping to an advocate for sustainability. Her narrative not only reflects a personal commitment to change but also signals a wider generational shift towards sustainability and ethical business practices, underscoring her ambition to leverage venture capital for positive global impact.
Seed to Harvest is a podcast focused on stories & tactics from a diverse array of investors, founders, and creators, hosted by Paige Finn Doherty, a founding partner at Behind Genius Ventures and author of Seed to Harvest, an illustrated children's book for adults.
Connect with Paige 🌱💜
Behind Genius Ventures blog | https://www.behindgeniusventures.com/
Personal Blog | https://paigefinndoherty.com/
Twitter | https://twitter.com/paigefinnn
00:00 Welcome to Seed To Harvest: Melissa Oei
01:01 writing “Fighting Fast Fasion”
02:42 the environmental impact of fast fashion
03:17 companies investing in multimodal AI
04:13 COVID’s effects on the fashion industry
07:07 how social media impacts fast fashion
07:55 Missy’s peer-to-peer clothing rental app
11:28 the role of technology shaping consumer behavior
12:53 Missy’s dream rental scenario
15:15 the gap between intention and buying behavior
19:07 prioritizing sustainability in the fashion industry
20:37 nano trends in the fashion industry
22:50 Missy’s big dreams for impact investing
24:21 my perspective on fast fashion
Show notes:
Melissa (Missy) Oei | https://www.linkedin.com/in/oeimelissa/
Gen Z VCs | https://www.genzvcs.com/
Shein | https://us.shein.com/
Pickle | https://shoponpickle.com/
Good on You | https://goodonyou.eco/
Reformation | https://www.thereformation.com/clothing
For Days | https://fordays.com/
H&M | https://www2.hm.com/en_us/index.html